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Vanity Fair's Brett Berk has detected a mini-pattern playing out in the film world, starring (but certainly not limited to) "Brüno," Sacha Baron Cohen's latest attempt at biting social satire. It's "Pinkface" -- or the cinematic phenomenon in which straight guys play gay by way of trying to "lay claim to homosexuality as a 'topic'" with less-than-stellar results, judging by Berk's sum-up of the situation.

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The time frame for projecting the success or failure of a newly released film has already been compressed to the point of asphyxiation, thanks to the Internet, but with the popularity of social networking services like Twitter, the window of box office opportunity has become even shorter, according to The Wrap's Sharon Waxman.

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Sacha Baron Cohen's latest cultural satire is upon us -- and the host of the "Tonight Show." Conan O'Brien does his best, but all the lap-dancing and Kugel-staring is just too much for him to bear. [Update: Video fixed]

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At the MTV Movie Awards on Sunday, Bruno (Sacha Baron Cohen's alter ego) used the power of gayness to drive homophobic rapper Eminem from the arena. Watch Slim Shady get acquainted with the fashionista's "Hodensack." Update: Was it staged?

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Sacha Baron Cohen is already notorious for his alter ego Borat, and now, fortunately for his career (and unfortunately for those who get caught in his comedic cross hairs), he has another invented personality -- Austrian fashionista Bruno -- who just pulled one over on former Mossad agent Yossi Alpher.

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