Ciao, Gourmet: More Magazines Go the Way of the Dodo
Here it is, people: further sobering evidence of The Decline of Print Media. The latest publications to give up their inky ghosts include a longtime fixture in the foodie world, Gourmet, as well as two bridal and one parenting magazine, all under the umbrella of publishing giant Conde Nast.
Here it is, people: further sobering evidence of The Decline of Print Media. The latest publications to give up their inky ghosts include a longtime fixture in the foodie world, Gourmet, as well as two bridal and one parenting magazine, all under the umbrella of publishing giant Conde Nast. –KA
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This, then, is the fallout from McKinsey. The company had floated the idea that its turnaround could be accomplished without any magazines going under (if you’re keeping score, Michael Musto’s rumor of five mag deaths beat Keith Kelly’s rumor of zero), but that was always impractical. Gourmet and Bon Appetit both had horrific recent ad declines; it was logical that one of them would go.
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