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social-media-branding

Book Review

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Mark Edward Taylor's "Branding Obamessiah: The Rise of an American Idol" lays out the six sacred branding strategies -- taken from the world of advertising -- used to turn a mere mortal from Chicago into the image of an American savior.Mark Edward Taylor's new book lays out the six sacred branding strategies used to turn a mere mortal from Chicago into the image of an American savior.

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