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Composite image: Kleininstruments.com, twitter.com

‘Twitter Effect’ Hits Hollywood

The time frame for projecting the success or failure of a newly released film has already been compressed to the point of asphyxiation, thanks to the Internet, but with the popularity of social networking services like Twitter, the window of box office opportunity has become even shorter, according to The Wrap’s Sharon Waxman.

Posted on Jul 10, 2009 READ MORE


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