Russian President Dmitry Medvedev took some time away from the Kremlin on Tuesday to chill at his resort home by the Black Sea, sip tea and talk saving the world and whatnot with U2’s do-gooder frontman Bono.
Cause-related marketing, such as National Breast Cancer Awareness Month, may just be a way to move products at higher prices. A new report details the difficulty well-intentioned consumers may encounter in getting a tiny portion of their purchases to go to the intended charities.
A group of investors, including the U2 frontman, bought a minority stake in the financial publishing company. An investor partner says Bono ?drove this part of the discussion and likes the fact that there has been a consistent philosophy throughout its history.?