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Tag: Advertising

John Oliver Explains How Native Advertising Is Killing News

The most profitable news websites are fueled by so-called native ads—paid advertisements disguised as original news content. John Oliver finds a funny way of explaining why the future of news is in jeopardy.

Posted on Aug 4, 2014 READ MORE



Shutterstock

Protect Your Browsing Privacy With EFF’s Handy ‘Badger’

The problem with browser extensions that claim to protect your Web privacy from the multitude of online advertisers, spammers and profiteers, is that they boil down to a matter of trust.

Posted on Jul 22, 2014 READ MORE


Russell Brand Sits Down With a Philosopher to Find the ‘Truth Behind the Headlines’

Some newspapers would have you believe you’re in constant danger of being eaten by a giant South American bird around the corner from your home.

Posted on Apr 19, 2014 READ MORE


Why Olympic Profiteers Are Happy to Ignore Russia’s Gaybashing

This week on Truthdig Radio in association with KPFK: Why the Sochi Olympics remind us of Berlin in 1936, The People’s Pope is Time’s man of the year, turning beauty advertising on its head, college football is big business, and immigration abuses.

Posted on Dec 12, 2013 READ MORE


Why Olympic Profiteers Are Happy to Ignore Russia’s Gaybashing

This week on Truthdig Radio in association with KPFK: Why the Sochi Olympics remind us of Berlin in 1936, The People’s Pope is Time’s man of the year, turning beauty advertising on its head, college football is big business, and immigration abuses.

Posted on Dec 12, 2013 READ MORE



Screenshot from YouTube

Beastie Boys ‘Impressed’ by Viral ‘Girls’ Video, but Want It Taken Down

A feministy commercial for a toy line that encourages young girls to play like engineers, and not princesses, may have to come down.

Posted on Nov 25, 2013 READ MORE



The Guardian

Fukuppy the Flying Egg Is Fukushima’s Accidental Mascot

No, your eyes are not deceiving you. This winged corporate mascot is actually named Fukuppy.

Posted on Oct 16, 2013 READ MORE



drurydrama (Len Radin) (CC BY-NC-SA 2.0)

Advertising Deplorably Targets Women at Their Worst

Marketing company PHD released a so-called study encouraging brands to advertise beauty products to women at the times when they feel most vulnerable. And thanks to the omnipresence of the Internet in everyday lives, advertisers can effectively prey on women whenever they’re down.

Posted on Oct 3, 2013 READ MORE



amira_a (CC BY 2.0)

They’re Not Exactly Tech Companies

Why do we call businesses like Google, Facebook and Twitter “tech” companies when most of what they do—and the source of most of their revenue—is advertising, sociologist Darwin Bondgraham asks in The Washington Spectator.

Posted on Sep 23, 2013 READ MORE



infocux Technologies (CC BY-NC 2.0)

How Much Is Your Personal Data Worth?

It’s no secret that companies are consistently increasing the amount of intel they collect on Internet users in order to target ads effectively, but have you ever wondered what that information is valued at? One user, who’s been unashamedly hiding from advertisers by using blockers, has decided to calculate just how much money giving up his privacy could make him.

Posted on Aug 21, 2013 READ MORE


Ellen DeGeneres on the Crazy Sexist Pen ‘For Her’

“The worst part is they don’t come with any instructions,” the talk show host said. “So like how do they expect us to learn how to write with them?”

Posted on Aug 7, 2013 READ MORE


Rush
youtube.com

Top Radio Advertisers Said to Be Excluding Limbaugh and Hannity

An advertising boycott enacted in the wake of Rush Limbaugh’s controversial “slut” comment about Sandra Fluke last year appears to be working.

Posted on May 8, 2013 READ MORE



Sony Pictures Classics

The Chilean Mad Men of ‘No’

How did Gael García Bernal, an outspoken leftist who has played Che Guevara not once, but twice, end up starring in a film that would appear, on the surface at least, to be a celebration of 20th century free-market economics?

Posted on Mar 23, 2013 READ MORE



messycupcakes (CC-BY-ND)

Why Are Anarchists and Dead People ‘Liking’ Corporations on Facebook?

Bernard Meisler was surprised to find that his recently deceased friend, who “hated corporate bullshit,” had returned from the afterlife to express his fondness for the Discover card on Facebook.

Posted on Dec 11, 2012 READ MORE


Get Real

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Posted on Aug 19, 2012 READ MORE



Photo by David Holt (CC-BY-SA)

Olympic ‘Brand Police’ Are Monitoring What You Say, See and Eat

The Olympics generate a fortune from sponsorships and exclusive deals, and to make sure no one gets in on the action for free, a uniformed force of advert cops has been empowered to patrol the streets of London. Get this: At the London Games, it’s illegal to serve chips.

Posted on Jul 16, 2012 READ MORE



‘Sesame Street’ Songs Used to Torture Inmates

To make inmates in Guantanamo Bay divulge information, guards play “Sesame Street” songs; studies are attempting to show that people can suffer from a clinical addiction to Facebook; meanwhile, the Catholic Church is looking into the Girl Scouts for their ties to organizations that promote safe sex. These discoveries and more after the jump.

Posted on Jun 4, 2012 READ MORE


The Real Mad Men: Following the Money Behind TV Political Ads

May Day, Murdoch and the murder of Milly Dowler. What do they have to do with the 2012 U.S. general election?

Posted on May 2, 2012 READ MORE


Invasion Funding

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Posted on Mar 16, 2012 READ MORE    



Illustration from a photo by Denise Cross (CC-BY)

NBA: How Much for the Jersey Off My Back?

The NBA is debating whether to sell ad space on its players’ jerseys, according to a report in the SportsBusiness Journal.

Posted on Mar 6, 2012 READ MORE



Pascal (CC-BY)

Google’s Cyborg Glasses Are for Fun, Not Profit

Google seems to have grown tired of waiting for the future and is reportedly developing a set of glasses that acts like a smartphone for your eyes.

Posted on Feb 22, 2012 READ MORE



AP / Paul Sancya

How the FCC Can Take the Money Out of Politics

Politics has become a game of the super rich, but the money they donate is significant only because of the way it is spent: on TV and radio advertising.

Posted on Feb 22, 2012 READ MORE


Whose Slime Is it Anyway?

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Posted on Feb 20, 2012 READ MORE


Bill Moyers: Attack Ads Inside and Out

On this week’s “Moyers & Company,” Kathleen Hall Jamieson of FactCheck.org and FlackCheck.org says “we’re at a very, very critical time right now” and must try to block “visceral” political advertising at the local level.

Posted on Feb 20, 2012 READ MORE



AP / Paul Sancya

Newt’s Venom Is Mitt’s Medicine

Newt Gingrich has made it clear that if he can’t be president, he’s going to try to take Mitt Romney down with him. But the former House speaker’s endless stream of attack ads could, perversely, end up strengthening the “Massachusetts Moderate,” who seems likely to survive the onslaught.

Posted on Jan 15, 2012 READ MORE



Wikimedia Commons / Brett Weinstein (CC-BY-SA)

Russell Simmons v. Lowe’s in ‘All-American Muslim’ Ad Battle

Hip-hop impresario and yogaphile Russell Simmons is publicly shaming Lowe’s with some help from his amassed fortune after the home-improvement megastore pulled its ads from the “All-American Muslim” reality show.

Posted on Dec 13, 2011 READ MORE


Robert Mugabe Does Not Approve of This Humorous Fast Food Ad

Zimbabwe’s own Robert Mugabe is the unlikely star of this startlingly funny little number that its sponsoring chicken restaurant chain, Nando’s South Africa, calls “Last dictator standing.” This did not please the real-life version of the ad’s fun-loving dictator.

Posted on Dec 7, 2011 READ MORE



Thomas Galvez (CC-BY)

China Tunes Out TV Commercials

In the spirit of fostering a more “socialist culture,” the Chinese government is banning commercials that interrupt television dramas. Judging by this BBC report, China’s TV executives seem much more concerned with lost revenue than with government interference.

Posted on Nov 29, 2011 READ MORE



YouTube

Team Romney Spins Obama’s Words in First Ad

For its first official foray into the Campaign 2012 TV ad space, Republican presidential candidate Mitt Romney’s publicity team decided to take a phrase Barack Obama once used as a quotation clearly sourced to someone else and attribute it to Obama himself. But relax everyone, it was on purpose!

Posted on Nov 22, 2011 READ MORE



inkstainedwretch.com

Vatican Isn’t Buying What Benetton’s Selling With Pope-Imam Ad

Italian clothing company Benetton’s latest foray into multiculturalism, this time with interfaith overtones, has landed the retailer in hot holy water with the Vatican. In a blatant bid to stay relevant while broadcasting a shock-inducing message of love in the time of globalization, Benetton launched an ad campaign ... (more)

Posted on Nov 17, 2011 READ MORE


Team Cain Counters With ‘High-Tech Lynching’ Ad

You know what liberals do? They hit below the belt. That’s the explanation given for the race-based treatment that the mainstream media are giving “beautiful man” Herman Cain, according to this exercise in crisis management produced by Cain’s camp. (more)

Posted on Nov 4, 2011 READ MORE



Flickr/ believekevin (CC-BY)

OWS: A Visual Primer

Social movements come with their own unique aesthetics, often drawing raw material from past protest traditions and performances, as well as from the font of plenty that is popular culture, and repurposing it in inventive new ways for the cause at hand. The movement that began with Occupy Wall Street has brought a bounty …  (more)

Posted on Oct 26, 2011 READ MORE


The Language of Flowers: Herman Cain Campaign Edition

Is there anything worse than Republican attempts at ironic humor? Well, yes, but they’re still pretty bad. Take this Western-themed ad from Herman Cain’s overreaching campaign team, “He Carried Yellow Flowers,” featuring the Ironic Celebrity Endorsement of actor Nick Searcy, some card-carrying liberals and ... (more)

Posted on Oct 26, 2011 READ MORE



Nytimes.com

Does Occupy Wall Street Need a Logo?

Some graphic designers have come up with various proposals, but one wonders whether the motley crew of anti-corporate urban campers would welcome such a commercial device.

Posted on Oct 9, 2011 READ MORE



Flickr / kcolwell

Big Ad Man on Campus

American corporations are pushing the use of peer pressure to sell products to a new level as they hire roughly 10,000 college students around the country to work as brand ambassadors to their friends and acquaintances this year. (more)

Posted on Sep 11, 2011 READ MORE


WikiLeaks Has a New Commercial

The biggest threat to WikiLeaks isn’t the house arrest of Julian Assange or the militaries of frustrated world governments—it’s the financial blockade by PayPal, Bank of America, Visa and other institutions that has cut off $15 million in donations (by WikiLeaks’ estimate).

Posted on Jun 28, 2011 READ MORE


Promoting Militarism While Hiding Bloodshed

In a breathless story somehow presented as a groundbreaking revelation, The New York Times recently reported that the Pentagon is—shocker!—using all sorts of media channels to market itself to the nation’s children.

Posted on Jun 17, 2011 READ MORE



Sean MacEntee (CC-BY)

Time to Crack Down on Child-Focused Ads

Is Snoop Dogg the new Joe Camel? Is Ronald McDonald? What about Facebook—has that website become synonymous with an infamous tobacco industry cartoon that preyed on unsuspecting kids?

Posted on May 27, 2011 READ MORE



Move to Amend

The Rise of Secret Campaign Donors

A growing number of political campaign contributors are bypassing the Federal Election Commission entirely, secretly donating large sums of money right under the nose of the toothless organization. (more)

Posted on May 21, 2011 READ MORE



Adzookie.com

Advertiser Offers to Rescue Desperate Homeowners—for a Price

Here’s one solution to the foreclosure crisis, albeit an ugly one. In what Gizmodo points out could very well be a publicity stunt, mobile ad company Adzookie says it will pay your mortgage if you let it turn your house into a giant billboard. Take it away, Chris Hedges.

Posted on Apr 7, 2011 READ MORE


Welcome to the Club

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Posted on Mar 24, 2011 READ MORE    



Daniel Erwin (CC-BY)

Europe Cares About Privacy, Even If Europeans Don’t

In the age of oversharing, we take it for granted that our every status is up to date and hanging out for all to see. Privacy, we are told, is dead. But over in Europe, they have crazy new laws that actually restrict how businesses stalk us online. Communists.

Posted on Mar 8, 2011 READ MORE



YouTube

‘This Is What We Do’: Why I Hated Chrysler’s Super Bowl Ad

The Super Bowl commercial is a shell game. Detroit’s pain isn’t the result of some existential crisis of faith, but a direct consequence of the amoral, profit-seeking behaviors of Chrysler itself.

Posted on Feb 9, 2011 READ MORE



gawker.com

How Not to Blend Current Events, Advertising

Well, this was just a colossally bad idea. Kenneth Cole, manufacturer of strangely expensive yet consistently mediocre shoes, decided to do a clever (read: not clever at all) ripped-from-the-headlines blend of promotion and news commentary via Twitter ...

Posted on Feb 3, 2011 READ MORE


‘Social Media and the End of Gender’

In this TED talk, Johanna Blakley of USC argues that “there is an upside to having your taste monitored” online. Rather than pigeonhole you in a demographic prison, the people who make entertainment are paying more attention to what you actually like—especially if you’re a woman.

Posted on Feb 2, 2011 READ MORE



AP / Koji Sasahara

Celebrity Endorsements: Money for Nothing?

In the world of advertising, celebrity always equals money, and anything that these luminaries—whether from entertainment, sports or even politics—touch (even by accident) is tantamount to tangible, profitable product placement, right?

Posted on Jan 13, 2011 READ MORE



Flickr / Max Braun (CC-BY-SA)

Where Did All the Spam Go?

The people who keep track of these things report that global spam traffic dropped from 200 billion messages in August to just 50 billion in December. Unfortunately it appears that the spammers may have decided to pause their activity before a relaunch. Which is just as well because we’re running low on Canadian Viagra.

Posted on Jan 6, 2011 READ MORE


Robert Reineke of Venezuela stands by the Google booth at the Consumer Electronics Show in Las Vegas, Saturday, Jan. 7.
AP / Jae C. Hong

Google’s Net Income Zooms by 32 Percent

It seems Google has weathered the recession quite well, thank you. The search superpower reported a better-than-expected third-quarter increase in net income of 32 percent, signaling growing confidence in the profitability of online and mobile device advertising.

Posted on Oct 15, 2010 READ MORE


pretzel jamming

Hegemonic Pretzel Ad Provokes Subversive Repurposing

One would think that advertisers would be done remixing American aristocrat Wallis Simpson’s highly problematic old saw, “You can never be too rich or too thin,” but then one would be mistaken. Updated

Posted on Aug 4, 2010 READ MORE


flying donkey

This Will Be Our Only Headline About an Airborne Russian Donkey

OK, so there’s clearly more important news out there, but when BBC News ran the headline “Parasailing donkey stunt sparks police inquiry,” we wondered what mischief might be afoot. Turns out it concerned yet another genius advertising idea gone horribly awry.

Posted on Jul 20, 2010 READ MORE


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