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America’s Mermaid

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Posted on May 24, 2011

James Darren, Sandra Dee and Cliff Robertson pose as Moondoggie, Gidget and The Big Kahuna in the 1959 film.

By Deanne Stillman

Letter From the West is a monthly series by Deanne Stillman that explores what is going on in our wide open spaces and what we do to one another and all that lives there.

The ladies’ room at the Tres Hombres Restaurant in Hawaii is named Gidget. A cook on the Internet calls herself Gidget, and so does a stripper on cable television. Malibu Chicken features a sandwich called Gidget, and Barney’s used to sell a line of Gidget lipstick. The Taco Bell Chihuahua was named Gidget, and the Suburban Lawns invoked Gidget in their song “Gidget Goes to Hell.”

There is a person who has a certain visceral reaction whenever she comes across another person or product carrying this name, whenever she hears or reads about its use. Sometimes she finds it funny and laughs out loud. Sometimes it breaks her heart but she doesn’t show it. Sometimes she’d like to file a lawsuit, but decides not to, because who wants to deal with lawyers? And sometimes she just gets tired, and doesn’t talk to anyone for a while. The person is Gidget—not any of the seven actresses who have played the perky beach bunny who occasionally surfed but more often ran after boys, but the real Gidget, from whose life all things Gidget have sprung.

I met her in 1986 when I was writing for a television series, “The New Gidget,” joining the legions who had warmed themselves at the Gidget fire through four presidential administrations. Although taking the job was a violation of my lifelong rule never to associate with anything that has the phrase “the new” in its title, I found myself with little choice. I was broke, jilted and living on macaroni and cheese.

As I soon found out, writing for this television series came with a full set of luggage and even a storage locker or two. “The New Gidget” was the product of a lineage with more “begats” than the Old Testament, sequel to a movie (“Gidget Goes to Rome”) that was a sequel to two or three others, all the way back to the first “Gidget,” a wacky movie starring Sandra Dee and her Cadillac-fin bazooms. This was itself an adaptation of the novel “Gidget: The Little Girl With the Big Ideas.” Written by her father, it was based on the real Gidget’s contemporaneous accounts of adventures on the beach in Malibu during the 1950s.

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One day, one of the show’s producers entered the writers’ office, followed by a diminutive and stunning brunette in her mid-40s, wearing clam-diggers and what women everywhere would refer to as a cute top. “This is Gidget,” he said. “She really surfed.” I forced a little wave. As a member of the machinery that churned beach life into an endless round of Frankie-Annette-cowabunga-hey-dude bad surf jokes, I was already mortified. Now came the news that I would be repackaging a real person’s life, a life that already had been repackaged countless times. I was not looking forward to meeting the subject of what writer Craig Stecyk calls “the most successful and longest-running episode of teenage exploitation since Joan of Arc.”

Gidget seemed uncomfortable, too. I wondered how she felt about this entire goofy enterprise. What could it have possibly been like to meet the people who made a living by spinning stories for a Hollywood character to whom she had permanently lent her name? She mustered a clipped greeting.

“Off the beach she’s known as Kathy Kohner Zuckerman,” the producer continued. “No, call me Gidget,” she said quickly, emphasizing the name, and promptly left the room. Someone attempted small talk. The producer apologized and backed out the door. “Maybe some other time,” he said.

Suddenly my job had taken on new dimensions, had even become interesting. Was Gidget of the Hebraic persuasion? I wondered, pondering both her maiden and married names. I soon learned that America’s most famous surfer girl was indeed Jewish. Not only that, but the queen of the California beach—long regarded by outsiders as the domain of beautiful blond boys and girls—had a family history that was shaped by a lunatic’s dream of Aryan perfection and then nurtured by the hallowed American right to pursue happiness.

I decided it was time to read the obscure novella written by Gidget’s father, Frederick Kohner. Strangely, there was not a single copy of it on the Columbia lot, the very studio that was in the never-ending process of building the Gidget pyramid. I spent weeks searching for the book. It seemed that the little-known surf saga was long out of print, a gold mine that had been stripped and boarded up a million years ago. The Los Angeles County Public Library did not have it. The Beverly Hills Public Library did not have it. Used bookstores in town did not have it, although they did stock other, lesser-known works by Frederick Kohner, such as “Kiki of Montparnasse” and “Cher Papa” (both tales of precocious teenage girls, and the latter a “Gidget” sequel). As the search became more arduous, my anticipation increased. Finally, I uncovered the long-lost message in a bottle—a tiny novel with yellowing pages that hadn’t been checked out in six years. It was hidden behind some other books by authors whose last names begin with K on the shelves of the Santa Monica library, just five blocks from the beach. I grabbed it from the receding surf of time. On its cover, a sea waif caught my gaze, inviting me to join her and two lanky surfers under the palm trees in the background. 


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By francesca, May 25, 2011 at 5:11 pm Link to this comment
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hahahaha

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By James M. Martin, May 25, 2011 at 2:55 pm Link to this comment

Just goes to show you, nostalgia ain’t what it used to be.

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By jo6pac, May 25, 2011 at 12:07 pm Link to this comment
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Thanks, as someone who surfed in Northern Calif. in the 60s but we all knew how it played out in the South. It was pretty brave and the right thing to do by Surf Mag.

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By BR549, May 25, 2011 at 9:26 am Link to this comment

Re:  Lafayette, May 25 at 2:03 am
Loved the whole article and your response as well. Unfortunately, as you say, the wars killed all that, but then, WWII killed it for so many Europeans. It’s that gluttony for wealth and power that has had the likes of the Fords, the Rockefellers, and the Bush Family stomping over any of the paltry ants that get in their way of world dominance. During the time of Gidget, we were in our own little fantasyland, hoping to escape those wars and those megamaniacal sociopaths, if even for only a few years.

Here is the link to a current day shot of the real Gidget, Kathy Kohner-Zuckerman: still hot at 64.
http://www.smh.com.au/news/united-states/the-queen-of-surf-city-usa/2005/10/14/1128796707098.html

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By Lafayette, May 25, 2011 at 2:03 am Link to this comment

FICTION AND REALITY

When does myth become fiction and fiction become reality? When stories such as this one enter into the symbolism of a revered time past. What symbolism?

My take on it: A time in the 1950s and ‘60s when life was good (America was surfing on an economic tsunami) and freedom could easily be expressed in anything that allowed us to transgress social constraints. The ‘burbs were full of such constraints - it was the age of Keeping up with the Joneses in a Middle-class American existence that was pretty damn good.

Was it the pursuit of happiness? Happiness is an emotion and not necessarily a condition of existence. But one could be happy on a surf-board. One could be happy on a Easy-Rider bike. And one could die happy; like James Dean, running a sports-car flat out, the wind in your hair.

That freedom was physical, tangible and unleashed us from the constraints of a Middle-Class Existence with all its rules and, particularly in America, its Sexual Taboos.

But what about Real Freedom? The kind that can be shared by everyone, the one we could identify with because it applied to all of us and our condition. Well, for that we had to wait for the Martin-Luther-Kind-Moment to arrive a bit later.

Freedom first of the blacks and now for women - at least on paper (legislation), where most such liberties start. We Americans go from freedom to freedom, usually showing the world how it should be done. Uncle Sam had become a Role Model.

THEN SOMETHING HAPPENED

The first stupid war of Post-WW2 was Korea. Gidget postdated that war by just five years and predated the Vietnam War of the 1960s. The wars changed us.

The naive belief that the Good Times could go on forever feeding our need for symbolic freedom started coming apart. And finally came Ronnie to end it all in 1980. By the time he left as that decade finished, he had reset the clocks.

The Age of Personal Enrichment had arrived and a dogmatic belief that freedom was not expressed in the surf or hotrod ride or any physical emotion.

It was all about money. And it still is that way, only the dates have changed.

When will we be finally free from the God of Mammon?

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By gerard, May 24, 2011 at 5:15 pm Link to this comment

I loved that “uncorking her bottled message for a new wave etc… “!  That really did it for me. Nothing like a mixed metaphor to make your day!

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By TDoff, May 24, 2011 at 4:52 pm Link to this comment

Does anyone know, did the make-up/wardrobe person who kept the crotch of Gidget’s then-daring two-piece bathing suit dry while she chased/lusted after all those surfer-hunks ever win an Oscar?

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