A commercial for a gay dating website isn’t likely to air during next week’s Super Bowl. The site, ManCrunch.com, submitted an ad that CBS is still “deliberating” on. ManCrunch was told all spots had been sold, but other potential advertisers are being told otherwise. —JCL
After days of deliberations on whether to run a controversial Super Bowl ad from gay dating site ManCrunch.com, CBS has not yet reached a decision.
The 30-second spot shows two men excitedly watching the game, before their hands brush as they both reach into a bowl of chips. Suddenly, the two begin making out, much to the shock of a guy sitting close by.
According to a rep for the dating site, which operates under the slogan “Where Many Many Many Men Come Out to Play,” the ad was submitted on Monday, January 18th. When the site followed up on the status of the ad on Friday, January 22nd, they were told by CBS that “the spot hadn’t been officially approved yet” by network standards, and that “all the Super Bowl spots were sold out.”