Yes, It’s Still Too Soon for 9/11-Themed Advertising
Posted on Sep 8, 2009
It may always be too soon to bring Sept. 11 disaster imagery into certain forms of media, especially advertising, but two different ad firms and their clients just learned the hard way that now is most definitely not the time for that sort of thing. —KA
AdFreak via Gawker:
In the wake of the WWF/DDB fiasco, Adland has posted a bunch of other 9/11-themed ads done over the years. Many of them are also pretty tasteless—in particular, the one with the oblivious pilots reading Humo magazine while heading straight for the towers. Adland also points out this 2003 MTV campaign, which similarly compared the death toll of 9/11 with that of other tragedies—in this case, AIDS, famine and poverty.
The Moscow News is the latest organization to misfire on the 9/11-ad front.