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Ear to the Ground

Google’s Cyborg Glasses Are for Fun, Not Profit

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Posted on Feb 22, 2012
Pascal (CC-BY)

Google seems to have grown tired of waiting for the future and is reportedly developing a set of glasses that acts like a smartphone for your eyes.

That doesn’t really do justice to the device, which is rumored to scan your surroundings and beam context-aware information from the cloud directly into your sockets. That could be pretty cool, unless, like all things Google, it comes down to advertising.

According to The New York Times, the product is not intended to be a big moneymaker, but more of an experiment:

Everyone I spoke with who was familiar with the project repeatedly said that Google was not thinking about potential business models with the new glasses. Instead, they said, Google sees the project as an experiment that anyone will be able to join. If consumers take to the glasses when they are released later this year, then Google will explore possible revenue streams.

The Times reports that Google co-founder Sergey Brin is personally overseeing the project, which is a part of Google’s “X Labs.”

We are living in a science fiction novel.  —PZS

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By Daniel Suarez, February 23, 2012 at 3:29 pm Link to this comment
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Sounds like the futurist novel The Daemon and sequel Freedom come to life.

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By Marian Griffith, February 23, 2012 at 2:56 am Link to this comment
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@emilez
Like all technology something like this can be used for good or ill.
The important part of it is how much control you yourself will have over the information and how little the big corporations will be able to control it (and you with it).

It would be useful with bus and train stops (e.g. showing when the next ride will arrive), on airports (lighting the way for you to the proper gate). It could be used with the new more accurate Gallileo GPS system to help navigate you through traffic in unfamiliar cities or roads without having to take your attention away from traffic. Pilots could see the critical information on secondary systems without having to take away their attention from the primary ones.
And there are plenty of ways where it could be used to make a profit for a corporation (or the state) at the expense of their customers. With it Target could not only know everything about you, it could also control what information you receive. It would be even easier for corporations and government to pinpoint your location with accuracy of less than a meter.

So good or bad, it comes down to the OWS question again. Whose technology (country) is this going to be? Ours, or the 1pct and their corporations?

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By EmileZ, February 22, 2012 at 7:36 pm Link to this comment

FUCK YOU by Moistboyz

http://www.youtube.com/watch?v=QzbexxlDSj8

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By EmileZ, February 22, 2012 at 7:04 pm Link to this comment

Not fucking funny.

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By EmileZ, February 22, 2012 at 7:00 pm Link to this comment

Why the hell would anyone want ANY shit cool or not beamed into their eyeball from the cloud????

Science fiction novels are always FUCKED UP.

Lets talk about global warming or something FOR GOODNESS SAKES!!!!

NOOOOOOOOO!!!!!!!!!!!!!!!

FUCK SHIT FUCK DAMN

This is bad.

Zombies people!!!!

ZOMBIES!!!!!!!!!!!!

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