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Ear to the Ground

Delicious and Nutritious?

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Posted on Jul 24, 2010
Flickr / PinkCupcake

Remember when the Reagan administration said ketchup was a vegetable? Makers of not-so-healthful foods such as Froot Loops and McDonald’s Happy Meals seem to be following suit when they self-identify their products as “healthy choices,” thus enabling them to advertise these products to children.

The federal government did launch an effort to develop more stringent standards for companies advertising to children, but that move has fallen to the wayside in the face of (junk food) industry opposition.

The New York Times:

Lucky Charms. Froot Loops. Cocoa Pebbles. A ConAgra frozen dinner with corn dog and fries. McDonald’s Happy Meals.

These foods might make a nutritionist cringe, but all of them have been identified by food companies as healthy choices they can advertise to children under a three-year-old initiative by the food industry to fight childhood obesity.

Now a hard-nosed effort by the federal government to forge tougher advertising standards that favor more healthful products has become stalled amid industry opposition and deep divisions among regulators.

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MarthaA's avatar

By MarthaA, July 26, 2010 at 1:14 am Link to this comment

It would be nice if the food industry could figure out how to use Stevia on cereal and in candies, etc. so they wouldn’t be giving children diabetes.

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By Jim Yell, July 25, 2010 at 6:34 am Link to this comment
(Unregistered commenter)

I for one think the problem is portion size. In order to pump profits food providers find it easy to attract larger purchases by making standard portions so large that everyone is tempted to eat much more than they need or want.

These meals are attractive to people with limited means as they see their $2 buying them what looks like a filling meal, while buying quality food may result in a tablespoon of something.

But, as with most problems it isn’t just one thing, and certainly this defect is encouraged by the advertising industry which uses every psychological trick that they have learned about human needs and motivations.

Children have no defense and tired, depressed parents have no strength. That of course is where regulation comes in and maybe even taxing. Tax the calorie content of food, might be a way of slowing this decay down and also, a tax on none nutrition additives, would also be needed.

Finally adding poison to the food or ingredients should send the executives to the gallows.

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By expat in germany, July 25, 2010 at 5:13 am Link to this comment
(Unregistered commenter)

I agree with Nemesis2010 but most parents are eating junk food too. It’s like telling your kids not to smoke while you light up. And once they are old enough to visit friends, our kids can get junk outside of the house. In fact, many schools still have “bake sales” to raise money! Sigh.

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By samosamo, July 24, 2010 at 6:16 pm Link to this comment

****************


One may want to give thought to the paleolithic diet that the top
of the food chain, humans, evolved on through millions of years.
Aw, what the hell am I thinking, it’s a great way to reduce the
human population, let em eat it all.

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By nemesis2010, July 24, 2010 at 2:51 pm Link to this comment

While I agree that these “foods” are worthless crap, the solution is called good parenting. 5 year olds don’t purchase goods at stores.

There isn’t a single box of that crap in our household.

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G.Anderson's avatar

By G.Anderson, July 24, 2010 at 9:17 am Link to this comment

Not only are they unhealthful, but they kill.

Yes they kill children, by making them life long sugar addicts, who will develop heart disease or turn into Diabetics. Also, some will begin to associate euphoria with the rise and fall of their mood related to the sugar rush they get, which can pave the way for altering moods via the use of drugs like cocaine in adulthood.

And since sugar growers switched to genetically modified sugar beets there is no telling what else they will develop in a few years time.

Meanwhile, the FDA tries to outlaw vitamins and supplements, while the USDA lowered Organic standards under Bush,  so that those who try to be healthy will get sick along with everyone else.

Sickness is highly profitable.

It’s ok for corporations to poison and kill children, because they own the government and the polticians, so nothing will be done about it, except by people who refuse to buy poison.

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