Lifetime memberships are for quitters: Proud PETA advocates now have the option of sending one last message on behalf of their furry friends.
Why settle for a mere lifetime membership when you can take your favorite cause all the way to the Great Beyond? That appears to be the logic behind People for the Ethical Treatment of Animals’ startling new marketing strategy.
AP via Yahoo News:
A New Mexico company is building all-wood human coffins in a partnership with People for the Ethical Treatment of Animals. They bear painted slogans, such as “Lifetime PETA Member” or “I saved 500 animals.”
Another serves up a last laugh that plays on a long-running PETA advertisement: “Told You I Wouldn’t Be Caught Dead in Fur!”
The coffins, which went on sale last week, are priced from $620 to $670, which includes a $75 PETA contribution. Made of wood, they are designed to be Earth-friendly, with no screws, nails, hinges or animal-based glues.