Snickers Pulls Anti-Gay Super Bowl Ads

http://www.truthdig.com/avbooth/item/20070205_snickers_nfl_anti_gay/

Posted on Feb 5, 2007

UPDATE: Snickers parent company Mars has pulled the anti-homosexual ads it was hosting on its website—expressing regret and saying it will never air them again.

Earlier: Snickers aired an ad during the Super Bowl that featured two men reacting in violent disgust after accidentally kissing while eating a candy bar. While the ad may be a satirical dig at homophobes, the candy company appeared to affirm an anti-gay message on its website—where there were, until a few hours ago, videos of NFL players grimacing in similar disgust at the kiss. (Message to viewers: Manly men should be disgusted by the image of two men kissing.)

AMERICAblog has more details.

Salon also ran a story.

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